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Reference last reviewed 27 October 2026

The reference

Topics

The same material organised by subject rather than by jurisdiction or company, for readers who are following a theme across markets instead of examining one country.

Last reviewed 27 October 2026

Ten subject areas cover the industry as it is usually divided by the people working in it. Each page collects the explainers filed under it and sets out why that part of the business works the way it does.


3 articles

Casino and games

How casino games are built, priced and distributed: the mathematics behind a slot, the studios that make them, the aggregators that move them, and the mechanics that regulators restrict.

2 articles

Sports betting

Where odds come from, how a book is managed, what official data rights changed, and why in-play betting reshaped the product.

5 articles

Legal and compliance

Licensing structures, what a licence actually permits, anti-money-laundering duties, and the difference between an unlicensed market and an illegal one.

1 articles

Payments and banking

How deposits and withdrawals actually move, why gambling is treated as high risk, and what account-to-account payment changed.

3 articles

Marketing and affiliates

Acquisition economics, how affiliate deals are structured, bonus costing, and advertising rules that differ sharply by market.

4 articles

Technology and platforms

What a platform provider does, how aggregation works, what gets certified, and where an operator's own technology begins.

1 articles

Lottery

State monopolies, long-term technology contracts, instant win products, and the couriers that sell tickets on someone else's behalf.

1 articles

Responsible gambling

Exclusion registers, deposit and loss limits, affordability checks, and what the evidence says about which tools work.

1 articles

Esports and novelty markets

Betting on competitive gaming, virtual sports, and the newer products that regulators have not yet classified consistently.

1 articles

Land-based and retail

Casinos, betting shops, arcades and machine halls, and how their regulation shaped the rules now applied online.