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Reference last reviewed 27 October 2026

The reference

Market Profiles

Every profile answers the same four questions in the same order: what may be offered to local customers, who issues the licence, how an operator obtains one, and what the tax is levied on. The status table at the top of each page is the short answer; the text below it is why.

Last reviewed 27 October 2026

Licensing is national, and almost nothing transfers across a border. A licence held in one country authorises nothing in the next, products permitted in one are prohibited in another, and two markets with identical headline tax rates can produce completely different businesses depending on what the rate is applied to.

The profiles below are grouped by region because regional patterns are real: the European licence-per-country model, the American state-by-state structure, the Latin American move from unlicensed to licensed, and the Asian and Oceanian split between permitted betting and prohibited casino.


Europe

22 jurisdictions on file

Region overview

The most densely regulated region in the industry, and the one where the licence-per-country model was established. Nearly every market listed here has moved from a monopoly or an unlicensed phase to a national licensing regime, and most now tax gross gaming revenue rather than turnover.

Open licensing, split by function

Alderney

A Channel Island jurisdiction whose licence separates the customer relationship from the platform operation.

Licensed online casinoLicensed sports betting

Online licence tied to a land-based licence

Belgium

Online licences exist only as supplements to land-based licences, and advertising is prohibited.

Tied to land-based online casinoTied to land-based sports betting

Open licensing per game type

Czechia

A licensed market with a mandatory central exclusion register that covers more than self-exclusion.

Licensed online casinoLicensed sports betting

Open licensing

Denmark

An early licensing regime whose certification programme and exclusion register were widely copied.

Licensed online casinoLicensed sports betting

Monopoly, with licensing legislated for 2027

Finland

One of Europe's last gambling monopolies, legislated to open to licensed competition from 2027.

State monopoly online casinoState monopoly sports betting

Open licensing, three verticals only

France

The largest European economy with no legal online casino: only betting, horse racing and poker can be licensed.

Prohibited online casinoLicensed sports betting

Open licensing, with online table games excluded

Germany

Europe's largest economy licenses online slots and poker but not online table games, and taxes stakes rather than revenue.

Partly restricted online casinoLicensed sports betting

Selective licensing, hub jurisdiction

Gibraltar

The original base of the British online betting industry, still an operational hub for several large groups.

Licensed online casinoLicensed sports betting

Open licensing, two licence types

Greece

A market that replaced a long transitional arrangement with seven-year licences in 2020.

Licensed online casinoLicensed sports betting

Open licensing, phased by category

Ireland

A market moving from almost no online regulation to a full licensing regime under an authority created in 2024.

Licensed online casinoLicensed sports betting

Open licensing, hub jurisdiction

Isle of Man

A Crown Dependency used as a licensing and hosting base, particularly by platform and network businesses.

Licensed online casinoLicensed sports betting

Concession awarded by public tender

Italy

A large licensed market entered only through periodic concession tenders, and closed to advertising since 2018.

Licensed online casinoLicensed sports betting

Open licensing, B2C and B2B

Malta

A small domestic market whose importance lies in being the industry's main licensing and employment hub.

Licensed online casinoLicensed sports betting

Open licensing

Netherlands

A licensed market since October 2021, now one of the most advertising-restricted in Europe.

Licensed online casinoLicensed sports betting

Monopoly, actively enforced

Norway

A monopoly defended with payment blocking and DNS blocking rather than left nominally in force.

State monopoly online casinoState monopoly sports betting

Betting permits only; online casino reserved to the state

Poland

Online betting is permitted to commercial operators; online casino belongs to a single state operator.

State monopoly online casinoLicensed sports betting

Open licensing per vertical

Portugal

A licensed market whose split tax base, stakes for betting and revenue for casino, shapes its product mix.

Licensed online casinoLicensed sports betting

Open licensing, with affiliates licensed separately

Romania

One of the few markets that licenses affiliates and payment providers, not only operators and suppliers.

Licensed online casinoLicensed sports betting

Open licensing, two tiers

Spain

A licensed market with a general and singular licence structure and severe limits on advertising and bonuses.

Licensed online casinoLicensed sports betting

Open licensing

Sweden

A licensed market built around a single national self-exclusion register and a one-bonus rule.

Licensed online casinoLicensed sports betting

Online casino limited to land-based concession holders

Switzerland

Online casino is lawful only as an extension of a Swiss land-based casino concession, and foreign sites are blocked.

Tied to land-based online casinoState monopoly sports betting

Open licensing, point of consumption

United Kingdom

The largest regulated online market in Europe, and the one whose licence conditions are most often used as a benchmark.

Licensed online casinoLicensed sports betting

North America

5 jurisdictions on file

Region overview

Regulation is set state by state and province by province rather than nationally, so an operator deals with a separate regulator, a separate tax rate and a separate licence for each jurisdiction it enters. Online casino is legal in far fewer places than online sports betting.

Licences for commercial and tribal operators under one framework

Michigan

The state that brought commercial and tribal online operators into a single licensing structure.

Licensed online casinoLicensed sports betting

Interactive gaming licence, poker only

Nevada

The oldest major gaming jurisdiction, with a long sports betting history but no online casino.

Prohibited online casinoLicensed sports betting

Online permit held through an Atlantic City casino licensee

New Jersey

The state that established the American online casino model, live since November 2013.

Licensed online casinoLicensed sports betting

Registration with a provincial conduct-and-manage entity

Ontario

The first competitive regulated online market in Canada, open since April 2022 and the largest in North America for casino play.

Licensed online casinoLicensed sports betting

Interactive gaming certificate held by a land-based licensee

Pennsylvania

A large American online casino market, and the one with the heaviest tax on online slot revenue.

Licensed online casinoLicensed sports betting

Latin America

5 jurisdictions on file

Region overview

The region where most of the industry's recent licensing work has been concentrated. Several countries ran large unlicensed online sectors for years and have since written framework legislation, with Brazil the largest of them.

Provincial licensing, applied for separately in each jurisdiction

Argentina

There is no national licence: each province and the City of Buenos Aires regulate separately.

Partly restricted online casinoPartly restricted sports betting

Authorisation per operator, limited brands per authorisation

Brazil

The largest market to move from unlicensed to licensed in recent years, with betting and casino under one authorisation.

Licensed online casinoLicensed sports betting

Concession to operate a state monopoly activity

Colombia

The first Latin American country to licence online gambling nationally, and the regional template.

Licensed online casinoLicensed sports betting

Online activity authorised as an annex to a land-based permit

Mexico

A large market with no modern online statute: operators work through holders of permits issued under 1947 legislation.

Partly restricted online casinoPartly restricted sports betting

Authorisation by the gaming directorate

Peru

A quick, comparatively low-cost licensing regime that became a common first step into the region.

Licensed online casinoLicensed sports betting

Africa

3 jurisdictions on file

Region overview

Licensing exists in most of the larger economies but is fragmented, and in several countries it is split between national and state or provincial boards. Mobile money rather than card payment is the defining feature of the region's betting products.

National licensing of bookmakers and gaming

Kenya

One of Africa's most active mobile betting markets, and one of its most fiscally unstable.

Licensed online casinoLicensed sports betting

State licensing, following litigation over federal competence

Nigeria

Africa's largest population, with gaming regulation now settled as a state rather than federal competence.

Licensed online casinoLicensed sports betting

Provincial licensing for betting; online casino unlawful

South Africa

Online betting is licensed province by province; online casino games remain unlawful.

Prohibited online casinoLicensed sports betting

Asia

1 jurisdictions on file

Region overview

Domestic online gambling is prohibited across most of the region, and the licensing that does exist is often aimed at operators serving players elsewhere. Land-based casino resorts, not online licences, are where most regulated activity sits.

State regulator that also operates casinos

Philippines

A domestic licensed market overseen by a body that is both regulator and casino operator, with offshore licensing shut down.

Licensed online casinoLicensed sports betting

Oceania

2 jurisdictions on file

Region overview

Online sports and race betting is licensed and heavily advertised, while online casino is prohibited for domestic customers. Both of the markets listed here regulate advertising and inducements more tightly than they regulate the products themselves.

State and territory licensing for wagering; online casino prohibited federally

Australia

Heavy online wagering activity, no legal online casino, and advertising rules that keep tightening.

Prohibited online casinoLicensed sports betting

Capped number of online casino licences, awarded by auction

New Zealand

A small market introducing its first online casino licences, with betting still reserved to the domestic agency.

Licensed online casinoState monopoly sports betting